Sanoop Luke leads YouTube’s Kids & Learning content in Australia, New Zealand, and South East Asia. He serves as a strategic adviser to leading Kids producers, ranging from international TV broadcasters to independent studios to native YouTube creators. Prior to Google/YouTube, Sanoop was with Turner in Atlanta and Hong Kong, where he managed Content Strategy for its Kids & Entertainment business in Asia-Pacific across its channels, including Cartoon Network, Boomerang, [adult swim], and TCM. Sanoop started his career at NBCUniversal in New York and Los Angeles. He holds a BA in Economics from Emory University in Atlanta.