After 15yrs hosting some of the biggest TV and radio shows in Australia, Jules Lund has swapped celebrity life for Silicon Valley, having founded TRIBE - the world’s fastest growing Micro-Influencer marketplace. Launched only 18 months ago, TRIBE’s self-serve platform has connected 3300 brands with 18,000 everyday content creators, generating over 120,000 pieces of beautiful content. Jules’ social insights have since made him a unique asset, being invited around the globe to help marketers get the jump on the future trends within this booming freelance economy.
Here's where you'll find Jules Lund (Founder - Tribe)
September 01, 2018
9:00 AM - 9:45 AM 45 minutes
The Evolution and Impact of User Generated Video Content
Add to Calendar 09/01/2018 09:00 09/01/2018 09:45 Australia/Melbourne The Evolution and Impact of User Generated Video Content User generated content gets a bad rap. Once dismissed as cats on Roombas and post-dental hijinks, user generated content is now often indistinguishable from video created by experts. This session explores how UGC has gone from being considered low quality, unwanted content to highly engaging experiences that are viewed and trusted by millions. Learn how to harness the power of UGC to positively impact your brand without losing control of the message. | Room 218 | false MM/DD/YYYY