Chris Ledlin (Head of Content Strategy & Commercialisation - Nine)

Chris is the Head of Content Strategy and Commercialisation at Australia's largest media organisation, Nine. In his role, he leads the development and implementation of Nine’s content distribution strategy spanning across digital, video on demand and off-network platforms to maximise monetisation whilst driving audience engagement and cross-business referral traffic. In addition, he also manages Nine’s commercial and strategic partnerships, digital rights and sponsorship content deals with global digital platforms including YouTube, Facebook and Twitter.

Chris has over ten years of experience in the Media and Technology industries, previously working at organisations such as Twitter, Southern Cross Austereo and the Australian Broadcasting Corporation in a variety of positions, including content and commercial partnerships, content strategy, social media, radio and television production.

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